What is cart Abandonment Reminders Campaigns ? This campaign can be triggered when the user hasn’t completed his purchase and has products in cart.
Why cart Abandonment Reminders Campaigns ? Any circumstance for a transaction takes place is a perfect opportunity to send this kind of email. This helps is maintaining a rapport with the customers.
How to create a cart Abandonment Reminders Campaigns ?
- Navigate to Campaigns tab from dashboard.
- Click on “Create New Campaign” from the “Automated Messages” section.
The target audience should contain the following conditions:
Match all customers whose order status is unpaid and the last ordered on is more than 2 days ago.
In the Campaign Settings:
- Specify category(if any).
- Make sure to enable the abandoned cart check box.
- Only when the checkbox is clicked, the campaign mails will be sent multiple times for one email.
- Since it is an abandoned cart email, setting the start and end date is optional
In message section, draft the mail content.
Click “Save and set live”.
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